Understanding Different Types of Website Design Services
- Chris Kilbride
- Jun 8
- 2 min read
When you hear the term website design services, it can mean many things — and not all services are created equal. Whether you're a small business owner, freelancer, or entrepreneur, understanding the different types of website design services available will help you choose the right solution for your goals, budget, and technical needs.

Template-Based Website Design
Ideal for small budgets or quick turnaround times, template-based website design services involve using pre-designed layouts (often on platforms like WordPress, Wix, or Squarespace). These sites can be customised with your branding and content, but they usually have limited flexibility in terms of layout and features.
Best for: Start-ups, sole traders, and those needing a simple online presence.
Pros: Affordable, fast, easy to maintain.
Cons: Less unique, limited custom features.
Custom Website Design
Custom design involves building a website from the ground up, tailored specifically to your business needs. Designers create layouts based on your brand identity, target audience, and desired features.
Best for: Established businesses, growing brands, or companies needing unique functionality.
Pros: Unique design, scalable, SEO-friendly.
Cons: Higher cost, longer build time.
E-Commerce Website Design
These services focus on creating online stores with shopping cart functionality, secure payment gateways, and product catalogue organisation. Platforms like Shopify, WooCommerce, and BigCommerce are commonly used.
Best for: Retailers, subscription services, or any business selling products or services online.
Pros: Sales-ready, inventory integration, customisable checkout.
Cons: More complex setup, potential ongoing costs.
Landing Page Design
Focused on conversion, landing page design services are ideal for marketing campaigns, lead generation, or special promotions. These pages are often built with clear calls to action and persuasive copy to drive results.
Best for: PPC campaigns, email marketing, product launches.
Pros: High ROI, targeted messaging, fast deployment.
Cons: Limited content scope, not ideal as full websites.
Website Redesign Services
Already have a website but it's outdated, slow, or not converting? Website redesign services refresh your current site with improved UX, modern design, and mobile responsiveness — often while preserving your existing content or SEO value.
Best for: Businesses needing a facelift or functionality upgrade.
Pros: Retain content, improve performance, better conversions.
Cons: Can uncover issues in legacy sites during redesign.
Maintenance & Support Services
Once your website is live, ongoing support is crucial. Website maintenance services include security updates, bug fixes, backups, and performance monitoring.
Best for: All website owners who want peace of mind.
Pros: Avoid downtime, security threats, and broken features.
Cons: Ongoing monthly cost.
Choosing the Right Website Design Service
There’s no one-size-fits-all. The best website design service for you depends on your goals, timeline, budget, and growth plans. Whether you need a quick starter site or a high-performing custom build, understanding your options gives you the power to make informed decisions.
At No Hassle Web Design, we offer a range of website design services tailored to your needs — with transparent pricing, creative design, and none of the fluff. Just great websites, made simple.

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